Whenever the term network marketing pops up people always have an opinion. Sometimes it’s a good one and sometimes they have a very negative opinion. So what sparks these harsh emotions when they hear this term?
Why can something that’s meant to give you the life you’ve always dreamed of, also divide families and cause broken relationships? How can the top network marketing companies be respected by so many people, yet also disliked by others? What’s caused such a dividing line?
Before we get into what has caused these painful realities, let’s get into what you think of when you hear the words network marketing?
Do you think of financial freedom, achieving your dreams, getting out of debt, and firing your boss? Or do you think of terms like pyramid scheme, scam, and bothering your friends and family?
Some of the top network marketing companies that have taken a lot of heat in this industry are Monavie, Amway, Prepaid Legal, Nuskin, and Herbalife. No matter what you think about these companies, no one can dispute that these companies are legitimate and have paved the way for this industry.
They have been around for years and haven proven to be viable companies.
The harsh reality is that no matter how respected and legitimate a company is, someone will always have a negative opinion about them.
Just think about it, how many companies do you think are full of integrity, are great, solid, and reputable? How many companies do you think are perfect? The truth is no company is perfect.
Companies are run by people, and people aren’t perfect. When companies become successful, people have the tendency to try and pick them apart.
A lot of the top network marketing companies receive criticism because they are still instructing their members to use old marketing principles to build a business.
They encourage their distributors to “make a list”, “contact friends & family”, and “show them the plan.” They still hold weekly business meetings and monthly seminars.
Distributors also have to commit to auto-ship programs, purchase business tools, and go to weekly and monthly seminar meetings. This way of doing business is still valid but it’s turned a lot of people off.
People are becoming less interested in using these methods of doing business and more interested in building an internet based business. These techniques have become stale and don’t work as much anymore.
Entrepreneurs like the idea of being able to build a business from home rather than having to leave their families 5 nights a week. Some of the most searched terms are internet marketing and online business. The term network marketing is becoming a thing of the past.
The internet has made it convenient to be able to work from home without having to cold contact people and bother family and friends. People can now invest that same time into running a business out of their home instead.
It’s still important to build relationships with your prospects regardless of whether you’re running an online business or traditional business. Don’t rely on the internet to build your business.
Listening to positive cd’s and going to motivational meetings is very important as well. And like any business you”ll need to invest money if you want to have results.
If these top network marketing companies want to survive then they are going to need to teach their distributors how to use internet marketing techniques to build their business.
Social media sites like Facebook and Twitter have made it easy to network with people from all over the world. These are great sites to generate leads on. The problem is that distributors aren’t being taught how to use these sites to build their businesses from their uplines.
They need to teach their members the benefits of internet marketing and how to use it effectively. If they don’t, they’re going to lose their distributors to major online business companies.
Let’s face it, the Internet is here and it’s here to stay. If these companies want to survive, they need to embrace the internet and use the advantages it brings to grow their business.
It’s the 21st century and old marketing principles won’t work anymore. It would be a shame to have solid and well respected companies disappear because they didn’t embrace the opportunity that the internet brings.
The internet is here and it’s here to stay. These companies have a choice to make. Either join the 21st century and thrive or stay in the olden days and disappear.
If the top network marketing companies want to make it in the 21st century then they need to teach their distributors how to market on the internet. To become a member of a training system that will teach you how to become an internet marketing master visit MLSP.